$499 copyright certificateTrademark filing

Brand Strategy & Positioning

Decide what you stand for before you draw anything

Design without a decision behind it is decoration. Strategy is the short, uncomfortable conversation about who you are actually for, what you will refuse to do, and what a customer should think when they hear your name. It makes every later design choice obvious.

from $899 · free consultation · written scope before you order

4.5/5 from 8,503 clients

Unlimited revisions

on Gold and above

Rights in writing

logo certificate available

24-hour

first concepts

In-house team

based in the USA

Programmes & Consulting

What brand strategy & positioning includes

Founders and marketing leads who keep going round in circles on creative because the underlying positioning was never settled.

  • Competitor and category audit
  • Audience definition and buying triggers
  • Positioning statement and proof points
  • Brand personality and tone of voice
  • Messaging hierarchy for the website
  • Naming and tagline recommendations

Drawn for you

Original work every time. Nothing templated, nothing resold to anyone else.

Fast turnaround

First work back within 24 to 48 hours on most briefs, sooner if you have a deadline.

Revisions until right

No counter running in the background. We keep going until you are happy with it.

Rights stated clearly

Every quote explains the file handover and any separate ownership document before you order.

How it works

Four steps, start to finish

01

Share Your Brief

Tell us what your business does and who buys from you, in your own words. It is free and you are not committing to anything.

Fill in the brief form
02

Designs Back Fast

Our designers start straight away and send you real options to look at, often the same day.

03

Refine Together

Point at the one you like and tell us what to change. We keep adjusting it until you are happy with it.

04

Own Every File

You get every file you need for print and web, plus the rights in writing. The design is yours for good.

Clear commitments

Three promises we put in writing

Your quote states what is included, what is separate and when any rights take effect.

Free consultation first

Talk the project through with a designer before you pay anything. No card required, no obligation to go ahead.

Clear rights in writing

Rights are stated in writing before you order. Logo copyright assignment and public or commercial use require the separate $499 signed certificate.

100% original, or it is free

Every mark is drawn from scratch for your business. We never resell a concept and never work from a template library.

Free consultation · No card required · Mon to Fri, 11 AM to 8 PM

Before you order

Brand Strategy & Positioning questions

If your budget is tight it matters more, not less, because you cannot afford to redo the work. A half-day of positioning usually saves a full round of design revisions.

A written document you can hand to any designer, writer or agency: who the audience is, what the promise is, how the brand sounds, and what proof backs the claim. It is not a slide deck of adjectives.

That is the usual arrangement, and it is cheaper than buying them separately. Strategy runs first, identity follows from it, and the two are quoted as one project.

Ready to start your brand strategy & positioning project?

Tell us about the business in a sentence or two. We come back with a plan, a timeline and one fixed price, usually within a business day.